Solution: Who Ya Gonna Call?

Answer: SPIRIT PHONE


The 1-2-3 crossword solves straightforwardly:

MOBILESALIAURENA
ABILENEINAMONTHPALPI
TESTRUNSENSHRINE
GIZAELI
POOLERYALEUNIVERSITY
REEVEKHARTOUMCAP
STRAPLESSGOWNCHOMPED
PALESMARA
SPHEROIDMTHERMON
ANAMOSAOTEROBOLIVAR
WAYANSDULUTHSLOE

Eleven answers (highlighted above) are US cities, and their clues sharing the same syntax indicates those entries are important. This is supported by the image below the puzzle showing a path spanning 11 points. Overlaying that path on a US map at the right scale confirms that the points on that path mark the cities in the crossword, which gives an ordering to the cities (from ANAMOSA at the "S" flag to MONROE at the "F" flag).

The title of the puzzle, as well as "in the area" in the flavortext, hint that we want to find the area codes for these cities. Realizing that the city answers are all 3 boxes long, solvers find that taking the number of letters in each of a city answer's 3 boxes results in a 3-digit number that is one digit off from the city's area code. For example, MOBILE is split MO/BIL/E, giving the digits 231, which only differs from Mobile, Alabama's area code 251 in the second digit.

CityLetters per boxArea codeDifference
ANAMOSA, IA3133196
ALPINE, TX1324323
ABILENE, TX3223253
POOLER, GA3129126
BOLIVAR, TN3317314
DULUTH, MN2132185
SPANAWAY, WA2332532
ATHENS, TN1234233
MOBILE, AL2312512
SALINAS, CA3318315
MONROE, LA3123186

The final step, as clued by the flavortext, is to use the difference between the conflicting digits as an index into the city name. In path order, the extracted letters spell this puzzle's answer, SPIRIT PHONE.